"...Seventy-percent of respondents said they were more likely to pass along information they find in a digital [online] magazine than if they found it in print...Perhaps most impressively, 91 percent of readers took action after reading an advertisement in a digital edition." - An Insider’s Take on Digital Magazines, December 14, 2006, by Folio Staff; Folio Magazine

"...for this report, is that the revenue growth in e-media is outpacing the decline in print... As all this change continues, the management has a compellingly clear view of the future. In recent interviews with several members of the Ziff senior team, every one of them indicated, in very similar language, that even with their print heritage and big print magazines, their focus is online." - Ziff's Last Stand, May 01, 2007, by Tony Silber; Folio Magazine

"...kids are spending less time reading magazines, as chatting with their friends on their cellphone or on the Internet have taken center stage in their lives. - 'Magazines are part of this one-way media,' said Anastasia Goodstein, a San Francisco-based writer who publishes Ypulse, a blog about Generation Y for media and marketing professionals. Media is now about teens 'being in touch with their friends all the time.... We have to follow where teens are hanging out.' " - Magazines drop print for Web, August 2006, By Anne D'innocenzio; Associated Press

"If you don't have the young customer, you will lose the more mature customer." - Hello! Tai Tai

JIVE Magazine Web / Print Advertising and Marketing Information

READERSHIP DEMOGRAPHIC :

Average Readership Age: 17-34 years

Male: 58%

Female: 42%

Average Demographic: High School, College and Post-Grad Students

Web Publication Details:

Website Statistics: www.jivemagazine.com

Monthly Hits: 6,000,000

Unique Visitor IPs logged: 160,000+ Per Month Independently Audited

Please contact our sales department for alternative rotational ad purchases or other advertising proposals and needs you may have.

After reviewing our rates and demographics, please contact our sales department who will be happy to offer a variety of campaigns that might be suitable for your needs. This website can run banner ads in combination with an advertorial feature, which is now a common marketing tool. We would price that advertorial based on what you have in mind and what you are showcasing / marketing. This will need to be negotiated on a case by case basis. We are open to a variety of creative advertisement placements and rates for combination campaigns.

The following banner locations listed in the rate card below are sold on a first come, first serve basis. Locations and proposed impressions are limited due to JIVE Magazine's regular sponsorships that maintain permanent placements.

Instructions for Ad Banner Placement:

• Allowable File Formats For Banners: GIF, JPG, SWF
  
• File Size Limits: no larger than 150KB
• Click the button to purchase the required ad type.
• After purchasing your campaign, email your banner creative along with the click-through URL to sales[at]jivemagazine.com with your launch date requirements.
  
• For advertorials, send all media assets, including marketing copy and graphics to sales[at]jivemagazine.com along with your launch date requirements.

Please note that all ads or links must be pre-paid prior to launch for all banner ads, forum promos or advertorials. All link and destination landings are subject to publisher approval. The links/banners will be monitored daily for destination click throughs to ensure they do not change from the original approved click-through site. If at anytime the approved click-through site changes during the campaign, the link or banner will be removed and the fee is not refundable.

		Regular Website Ad Rates
Banner Sizes Available (Pixels)	Type of Placement	Banners Located on Site Front Page & Content Pages Rich Media Accepted***	Unit Pricing	Unit Pricing	Banner ID#	Checkout
(150 KB Max File Size For Any Web Banner)		(gif, jpg, swf format)	CPM* Rates	Flat Rate by Time*	(Payment Processing ID)	Payment
468 x 60	Static Banner ****	SPECIAL RATE THIS MONTH: Purchase a static top 468x60 banner the discounted price of $120 for 45 days at a $47 savings!	$2.00 CPM	$120 for 45 days	JIVE-AD-SP
468 x 60	Static Banner ****	Static Banner Lower Top of Front Page of Site	$3.00 CPM	$100 for 30 days	JIVE-AD-1
728 x 90	Static Banner ****	Static Banner Lower Top of Front Page of Site	$3.50 CPM	$150 for 30 days	JIVE-AD-2
468 x 60	Rotational Banner	Top of Front, Site Content Pages, News Forum Pages	$1.00 CPM	$50 for 30 days	JIVE-AD-3
468 x 60	Rotational Banner	Bottom of Front, Site Content Pages, News Forum Pages	$0.40 CPM	$25 for 30 days	JIVE-AD-4
728 x 90	Large Rotational Leader Banner	Top of Front, Site Content Pages, News Forum Pages	$1.00 CPM	$70 for 30 days	JIVE-AD-5
728 x 90	Large Rotational Leader Banner	Bottom of Front, Site Content Pages, News Forum Pages	$0.40 CPM	$50 for 30 days	JIVE-AD-6
160 x 600 OR 120 x 600	“Skyscraper Ad” Rotational Banner	Front & Site Content Pages	$1.00 CPM	$75 for 30 days	JIVE-AD-7
300 x 250	Rotational Box	Front, Site Content Pages, News Forum Pages (best exposure option)	$ 1.50 CPM	$ 150 for 30 days	JIVE-AD-8
		Website  Advertorial – Promotional Media Advertisement
Full Page	Article, Video, Rich Media and/or Editorial Format	Advertorial stays archived on the site indefinitely for visitors to read.		$100 Flat Rate Per Week	JIVE-AD-9
		Website Forum Promotional Rates for 30 Days Maximum
n-a	Forum/News Post with Promotional Information	Made “Sticky” At Top of General Forum		$50 Flat Rate for 30 days	JIVE-AD-10

* CPM = Cost per 1000 ad impressions (views) - There are two options for banner ads: Purchase by the number of impressions (views) required or purchase for a flat rate over time.

** Banner creatives must be submitted to sales for review. File size restrictions may apply.

*** Rich media accepted, including superstitials. Pop-unders and overlays accepted at additional, negotiated fees, please inquire.

****Static means it always shows the banner continuously for the required duration. A static banner is not part of a rotational group of banners that share the same placement location and alternate their viewing exposures. Rotational banners alternate until the full quantity of rotational banners have been viewed based as the required percentage of all banner views for weighted CPM delivery.

Print Publication Details:

Free Publication: Currently Two Annual Volumes (Spring Break Issue (Q1) / JIVE Magazine's Holiday Gift Guide & Best of the Year Awards (Q4)

Optional Special Issues as Required or Developed by the Publisher

Prospective reach: 175,000 per issue

Distribution - clubs, college libraries, campus lounges, bars, concert venues, art and music district stores

Available print advertising cells: front inside cover, back inside cover, back cover (full page only) - contact sales for print advertising inquiries.

JIVE Magazine's print publication is predominantly ad-free as intended by its mission.

Please contact our sales department with any questions.

JIVE Magazine reserves the right to not sell banner ads if space and/or impressions are currently sold-out.
JIVE Magazine reserves the right to deny ad sales for content that is not appropriate or in line with our readership demographics per the Publisher's discretion..